Our origin story

From Ibiza after-parties to unforgettable events.

From Ibiza roots to events across London and beyond, this is how DEEP found its sound and grew its service offering.

🏝️ Where it all began

Ibiza, 2011. At an after-party and many drinks in with the good friends behind Lost in Ibiza, the conversation turned to their boats’ sound systems. They were old, rusty, salt-encrusted nightmares that looked hideous and sounded even worse. The DJs didn’t even like to play on them.

🍻 The slurred challenge

Then came the challenge: if we could sort them something that didn’t sound like it was dying, they’d hire us all year. They actually followed through, and suddenly the stupid idea had legs.

🔊 Funktion-One or nothing

We flew home, bought our first Funktion-One rig, crammed it into a van and drove it all the way to Ibiza like budget rockstars on a very heavy mission. That was the first real step.

🚀 Things got mental

It started with two boat parties a week. Then it snowballed into beach clubs, villa parties and nightclubs, stepping in wherever actual bass was needed instead of disappointment.

🇭🇷 Croatia calling

Croatia came next. One week it was the main stage at Hideout Festival, then our own Deep parties on the cliffs of Pag Island with world-class DJs dropping heat over the Adriatic.

🌃 London underground

Back in London, we went deep into the unlicensed party scene. Raw, rebellious and wild — until the police started confiscating gear and court cases piled up. That was the turning point to go legit and level up.

🎪 Deep Group today

Today, Today, Deep Audio has evolved into Deep Group: a broader event partner covering sound systems, lighting, staging, dance floors, LED walls, marquees and more for clients who want the job done properly.